Since the 1880s coupon distribution has influenced how CPG and grocery items get sold. Billions of coupon offers are handled and redeemed by consumers every year. Learn how smartphone applications are updating the delivery of this venerable sales tool.
The same food trends that impact what we eat also influence what we feed our pets. As consumers reach for better-for-you foods for themselves, can their four-legged friends be far behind? Discover the fast growing market for natural and organic pet food.