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In their own quiet way infographics are making – and winning – their case. More engaging than a chart or graph and less resource intensive than animation or video, the infographic can effectively make complex information easily understandable.

Marketing Trends 2016

The new year is right around the corner – what does it hold for marketing? For success in 2016, consider these four trends when planning your marketing strategy.

Action Marketing

Marketers are always asking consumers to take action. Purchase. Join. Sign up. However, if brands want consumers to respond, they must be ready to reciprocate and respond to the requests of consumers.