Hershey's Shopper Insights Brochure
Donovan worked with The Hershey Company to create this 24-page informational
brochure. Designed as a way to help retail customers be more effective, The
Hershey Company compiled and shared copious research insights on consumer
buying habits and need states. With this brochure, the company again
demonstrated its ability as a value-added partner at the retail level.
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