Great American Pairing
Beer and BBQ – now that’s an American classic. Coleman Natural® teamed up with Budweiser® to create a line of beer-infused BBQ products and asked us to create the packaging. After wiping up our drool, we got to work making the packaging as iconic as they are.
OUR SOLUTION - BRANDING
We leaned into the Americana background of these two pioneers. They were founded a year apart in the heartland of America, and their shared history spans over a century of using simple ingredients to create great tasting flavors. Our design brought together the best from both brands – with a little red, white and blue and whole lot of appetite appeal.